In Italy, which is suffering the biggest coronavirus outbreak in Europe with more than 350 deaths, box office crashed to an all time low of €439.000 over the March 5 weekend frame. Or rather, the portion of the weekend prior to Sunday May 8.
On Sunday the government ordered a total shutdown until at least April 3 of all movie theaters. Prior to Sunday, roughly half the country’s screens – those in the less affected central and southern regions – had been allowed to stay open, provided spectators sit three seats apart in what turned out to be a short-lived Italian experiment.
Battered by all these impediments, Italy’s March 5 frame repped a roughly 90% plunge in grosses compared with the same period in 2019 and a 79% drop compared to the previous weekend, which had already been a total bloodbath.
The top title was Berlin prizewinner “Hidden Away,” the biopic of eclectic painter Antonio Ligabue that recently scored...
On Sunday the government ordered a total shutdown until at least April 3 of all movie theaters. Prior to Sunday, roughly half the country’s screens – those in the less affected central and southern regions – had been allowed to stay open, provided spectators sit three seats apart in what turned out to be a short-lived Italian experiment.
Battered by all these impediments, Italy’s March 5 frame repped a roughly 90% plunge in grosses compared with the same period in 2019 and a 79% drop compared to the previous weekend, which had already been a total bloodbath.
The top title was Berlin prizewinner “Hidden Away,” the biopic of eclectic painter Antonio Ligabue that recently scored...
- 3/9/2020
- by Nick Vivarelli
- Variety Film + TV
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