HBO Max has a major job on its hands to justify its approximately $15 a month subscription fee, especially given the strong competition out there from established names like Netflix and Amazon Prime. Disney Plus faced a similar challenge last year in arriving onto an already-saturated streaming marketplace, but at least had the advantage of major series like The Mandalorian to promote. While HBO Max will eventually be home to the Snyder cut of Justice League, and has some originals for its first week of availability, the big draw right now is its enormous back-catalogue of movies.
Given the various corporate elements that are going into HBO Max, including the Warner Bros. library, owners AT&T will be hoping that the combination of brand recognition for HBO programming, and a deep bench of movies, will convince people to add a new subscription to their list. To this end, HBO Max have added 122 films today,...
Given the various corporate elements that are going into HBO Max, including the Warner Bros. library, owners AT&T will be hoping that the combination of brand recognition for HBO programming, and a deep bench of movies, will convince people to add a new subscription to their list. To this end, HBO Max have added 122 films today,...
- 6/1/2020
- by Jessica James
- We Got This Covered
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