News this week that Disney is bypassing cinemas by premiering Mulan directly onto Disney+ in major territories has provoked a furious backlash from international exhibitors who feel the House of Mouse is declining to support them in their hour of need.
Emotions are high – as evidenced in our piece speaking to UK operators yesterday when one called it a “f*ck you to exhibitors” – and they were summed up somewhat aptly by a video that emerged today of a cinema owner in France destroying a piece of Mulan promotional artwork in reaction to the news. You can watch the vid posted by French Twitter account @destinationcine below.
La réaction d’un exploitant suite à la décision de Disney… #Mulan pic.twitter.com/I2uWICofve
— Destination Ciné (@destinationcine) August 6, 2020
After seeing the video and the chord it had struck among the cinema community on Twitter, I tracked down its subject, who...
Emotions are high – as evidenced in our piece speaking to UK operators yesterday when one called it a “f*ck you to exhibitors” – and they were summed up somewhat aptly by a video that emerged today of a cinema owner in France destroying a piece of Mulan promotional artwork in reaction to the news. You can watch the vid posted by French Twitter account @destinationcine below.
La réaction d’un exploitant suite à la décision de Disney… #Mulan pic.twitter.com/I2uWICofve
— Destination Ciné (@destinationcine) August 6, 2020
After seeing the video and the chord it had struck among the cinema community on Twitter, I tracked down its subject, who...
- 8/6/2020
- by Tom Grater
- Deadline Film + TV
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