The first half of 2020 was an intense whirlwind, but one that “clarified and in some ways accelerated cultural trends that Gen Zs and millennials have been shaping for years,” Dawn Ostroff, Spotify’s Chief Content & Advertising Business Officer, says.
Ostroff and the audio-streaming platform released “Culture Next” this morning, a new survey of 5,000 people and educational report of generational trends. When focusing on sound, the researchers found that 73 percent of American Gen Zs (ages 15 to 25) and millennials (ages 26 to 40) use audio to cope with stress and anxiety. The majority of these U.
Ostroff and the audio-streaming platform released “Culture Next” this morning, a new survey of 5,000 people and educational report of generational trends. When focusing on sound, the researchers found that 73 percent of American Gen Zs (ages 15 to 25) and millennials (ages 26 to 40) use audio to cope with stress and anxiety. The majority of these U.
- 9/23/2020
- by Samantha Hissong
- Rollingstone.com
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