Three of the very few beneficiaries of the Coronavirus pandemic have been the multitude of streaming services available, drive-in theaters and the VOD market. With millions of people still unable to head down to their local multiplex – not that there’s even much in the way of new releases to be found as the domino effect continues, mind you – staying at home has provided a much more lucrative revenue stream for the industry than ever before.
Viewing figures across all major streaming platforms have risen exponentially over the last six months, the drive-in experience was the only thing that stopped the box office from reaching absolute zero over the summer, and numerous big titles were released straight to digital as the studios rethought their entire business model in an attempt to try and turn a profit during a time when the vast majority of cinemas were left gathering dust.
Each...
Viewing figures across all major streaming platforms have risen exponentially over the last six months, the drive-in experience was the only thing that stopped the box office from reaching absolute zero over the summer, and numerous big titles were released straight to digital as the studios rethought their entire business model in an attempt to try and turn a profit during a time when the vast majority of cinemas were left gathering dust.
Each...
- 9/27/2020
- by Scott Campbell
- We Got This Covered
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