In early 2018, Intel Studios launched with the modest proposal that it would revolutionize the art of visual storytelling. Located near Lax, the 25,000-square-foot Intel Studios contain a cavernous, metallic ring that looked like some kind of covert alien technology. It also has a 10,000-square-foot capture area for volumetric video, where actors can perform movements rendered holographically on computer screens for VR and Ar.
Over the next two years, Intel Studios recorded a music video for VR evangelist Reggie Watts, and partnered with Paramount on an ambitious promotional video for the 40th anniversary of “Grease.” They were entertaining projects, but Intel Studios director Diego Prilusky said the company has grander ambitions.
“VR is a window that allows you to get into an alternative dimension,” Prilusky said. “I know that sound a little sci-fi. But we should very soon be in a position where technology is not the main conversation when it comes to the experience itself…...
Over the next two years, Intel Studios recorded a music video for VR evangelist Reggie Watts, and partnered with Paramount on an ambitious promotional video for the 40th anniversary of “Grease.” They were entertaining projects, but Intel Studios director Diego Prilusky said the company has grander ambitions.
“VR is a window that allows you to get into an alternative dimension,” Prilusky said. “I know that sound a little sci-fi. But we should very soon be in a position where technology is not the main conversation when it comes to the experience itself…...
- 9/30/2020
- by Eric Kohn
- Indiewire
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