Discovery expects its forthcoming Discovery Plus streaming service to have an addressable market in the U.S. of at least 70 million homes — and at least 400 million households globally.
That’s based on the assumption that there are 300 million broadband-only homes in the United States and about 80 million pay-tv homes, Discovery CFO Gunnar Wiedenfels said in a presentation for investors.
“All of a sudden, with this product, we’re able to address a much, much larger global community here,” he said.
Wiedenfels said over the long term “once we hit scale,” Discovery Plus is expected to deliver margins of 20%. In the U.
That’s based on the assumption that there are 300 million broadband-only homes in the United States and about 80 million pay-tv homes, Discovery CFO Gunnar Wiedenfels said in a presentation for investors.
“All of a sudden, with this product, we’re able to address a much, much larger global community here,” he said.
Wiedenfels said over the long term “once we hit scale,” Discovery Plus is expected to deliver margins of 20%. In the U.
- 12/2/2020
- by Todd Spangler
- Variety - TV News
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