ViacomCBS, the parent of MTV and Nickelodeon as well as film studio Paramount Pictures, is launching its streaming service for the latter property -- dubbed Paramount+ -- on March 4 in the U.S.
The rebranded service, formerly known as CBS All Access, will roll out globally in coming months, including select Latin American markets on March 4, the Nordics on March 25, and Australia mid-year. Additionally, the CBS All Access service in Canada will be rebranded as Paramount+ on March 4, the company said.
ViacomCBS’ streaming portfolio include the free TV and movie streamer Pluto TV and Showtime Ott -- and it will deliver a comprehensive overview of its future streaming strategy while also reporting 2020 earnings on Feb. 24. Paramount+ joins a crowded streaming industry with other newer entries including Disney+, HBO Max, and NBCUniversal's Peacock.
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The rebranded service, formerly known as CBS All Access, will roll out globally in coming months, including select Latin American markets on March 4, the Nordics on March 25, and Australia mid-year. Additionally, the CBS All Access service in Canada will be rebranded as Paramount+ on March 4, the company said.
ViacomCBS’ streaming portfolio include the free TV and movie streamer Pluto TV and Showtime Ott -- and it will deliver a comprehensive overview of its future streaming strategy while also reporting 2020 earnings on Feb. 24. Paramount+ joins a crowded streaming industry with other newer entries including Disney+, HBO Max, and NBCUniversal's Peacock.
Visit Tubefilter for more great stories.
- 1/19/2021
- by Geoff Weiss
- Tubefilter.com
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