
From launch, critics dogged HBO Max about its higher pricing, the lack of access via Roku — and most of all, the apparent dearth of must-see shows that would make the streamer essential instead of one more platform among so many. Last summer, the complaints were still fresh when HBO Max announced a slate of international acquisitions: There, next to “The Great Pottery Throw Down,” was “Gomorrah.” All four seasons, companion movie “The Immortal,” and a fifth season to come. An Italian mafia drama didn’t get much attention; it wasn’t the stuff of corporate strategy.
But “Gomorrah” is much more than a quirky streamer pickup. For its Italian producer, Cattleya, “Gomorrah” sparked a trend in gritty, real-world storytelling that reshaped Italian TV. Beta Film — a company founded to exploit Federico Fellini’s “La Strada” — licensed “Gomorrah” in nearly 200 countries, and it became one of the most successful properties in its history.
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But “Gomorrah” is much more than a quirky streamer pickup. For its Italian producer, Cattleya, “Gomorrah” sparked a trend in gritty, real-world storytelling that reshaped Italian TV. Beta Film — a company founded to exploit Federico Fellini’s “La Strada” — licensed “Gomorrah” in nearly 200 countries, and it became one of the most successful properties in its history.