The world’s most popular sea sponge for the last 20 years in a row, the ever-upbeat SpongeBob SquarePants is back, spongier than ever, and eager to give us a brief yet slaphappy reprieve from the collective sogginess of the last 12 months. Not that the osmotic optimist ever really went away; a while has passed since SpongeBob’s previous feature-length adventure, but the Nickelodeon show that made him an icon among kids and stoners alike is still going strong despite the death of creator Stephen Hillenburg in 2018.
Still, two decades is a long time in sponge years, and even basal metazoa who live in pineapples under the sea and earn their parent companies billions of dollars in licensing deals aren’t immune to the pressures of a superficial industry that only tends to care about what’s above the surface. In other words, SpongeBob has gotten some “work” done. And he’s not alone.
Still, two decades is a long time in sponge years, and even basal metazoa who live in pineapples under the sea and earn their parent companies billions of dollars in licensing deals aren’t immune to the pressures of a superficial industry that only tends to care about what’s above the surface. In other words, SpongeBob has gotten some “work” done. And he’s not alone.
- 2/27/2021
- by David Ehrlich
- Indiewire
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