With the early-2021 film schedule in shambles after more studios delay their features into the second half of the year, the controversial deal by WarnerMedia to release its 2021 WB features in theaters and HBO Max simultaneously is starting to look less crazy than it once did. That said, it’s still a scary proposition and a sign that theatrical releases may not ever be the same. But according to the CFO of AT&T (the parent company of WarnerMedia), this strategy has been working pretty well, so far.
Continue reading AT&T CFO Says WB/HBO Max Release Strategy Has “Worked Out Well For All Involved” at The Playlist.
Continue reading AT&T CFO Says WB/HBO Max Release Strategy Has “Worked Out Well For All Involved” at The Playlist.
- 3/8/2021
- by Charles Barfield
- The Playlist
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