‘The Tonight Show’ Ties ‘The Late Show’, Beats ‘Jimmy Kimmel Live!’ In 18-49 Demo As NBC Puts Focus On Younger Viewers

‘The Tonight Show’ Ties ‘The Late Show’, Beats ‘Jimmy Kimmel Live!’ In 18-49 Demo As NBC Puts Focus On Younger Viewers
Long gone are the days of a bitter ratings battle between Jay Leno and David Letterman and even the days of a tight race between Stephen Colbert and Jimmy Fallon seem a slightly distant memory.

However, The Tonight Show Starring Jimmy Fallon has had its best run for younger viewers – those aged 18 to 49 – in a year. The NBC series has been number one or tied with the CBS and ABC show for number one in the demo for the past four weeks – the first time it has reached this point since March 2020.

For the week starting March 15, The Tonight Show and The Late Show with Stephen Colbert were tied with a 0.23 in the demo and Jimmy Kimmel Live! averaged a 0.22. Having said that, Colbert and Kimmel were both in repeats last Friday as Fallon was new.

The week before, the week of March 8, The Tonight Show scored a 0.24 in the
See full article at Deadline »

Similar News


Recently Viewed