Let’s celebrate victories where we can as the domestic box office looks to get on track from the pandemic. It took 12 weekends, but finally Warner Bros./Legendary’s Godzilla vs. Kong crossed $100M at the domestic B.O., becoming the second movie to do so after Paramount’s A Quiet Place Part II which did it in three weekends.
GvK made $250K this past weekend at 512 theaters, -14% from last weekend. The pic, which was part of Warner Bros.’ 2021 dynamic window pandemic strategy, hit the studio’s streaming service HBO Max on March 31, the Wednesday before Easter weekend, and in theaters making $48.1M in its first 5 days. The results were amazing at the time, before LA and NYC were at 100% auditorium capacity, indicating audiences’ urge to return to movie theaters after largely being under lockdown for more than a year.
GvK‘s opening provided plenty of hope to other...
GvK made $250K this past weekend at 512 theaters, -14% from last weekend. The pic, which was part of Warner Bros.’ 2021 dynamic window pandemic strategy, hit the studio’s streaming service HBO Max on March 31, the Wednesday before Easter weekend, and in theaters making $48.1M in its first 5 days. The results were amazing at the time, before LA and NYC were at 100% auditorium capacity, indicating audiences’ urge to return to movie theaters after largely being under lockdown for more than a year.
GvK‘s opening provided plenty of hope to other...
- 6/20/2021
- by Anthony D'Alessandro
- Deadline Film + TV
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