Update Tuesday Pm: The final ratings are in, and Saturday Night Live‘s second show of the season, featuring host Kim Kardashian West and musical guest Halsey, delivered a 1.04 rating in the 18-49 demo and 5.3 million total viewers in Live+Same Day. That was up 13% in the demo and 7% in total viewers from SNL‘s record low season premiere.
Underlining Kardashian West’s Internet popularity, the show did far better on streaming than it did on linear TV. The Instagram star delivered SNL’s best Day 1 performance on digital for full episode viewing since the 1/30/21 episode hosted by John Krasinski, with the individual skits also performing very strongly on YouTube.
Previous Sunday Am: Once again, Saturday Night Live got a ratings bump from having a big celebrity with no acting experience as host. The bump for last night’s show, hosted by Kim Kardashian West, was not on the scale...
Underlining Kardashian West’s Internet popularity, the show did far better on streaming than it did on linear TV. The Instagram star delivered SNL’s best Day 1 performance on digital for full episode viewing since the 1/30/21 episode hosted by John Krasinski, with the individual skits also performing very strongly on YouTube.
Previous Sunday Am: Once again, Saturday Night Live got a ratings bump from having a big celebrity with no acting experience as host. The bump for last night’s show, hosted by Kim Kardashian West, was not on the scale...
- 10/12/2021
- by Nellie Andreeva
- Deadline Film + TV
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