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The Numbers Game
New record: South Korean action drama Squid Game is officially a phenomenon. It was already widely accepted that the show was on its way to becoming one of the biggest original streaming hits of all time, and on Tuesday Netflix confirmed it. The series drew 111 million viewers in its first month on the platform, per internal estimates, which makes it the biggest launch in the company’s history. That’s including all English-language content, with the show surpassing Bridgerton to hit the mark.
What does this mean? Squid Game is yet another example of how global platforms such as Netflix don’t rely on the English language for hit content. The likes of Money Heist, Dark and Lupin have all proven...
The Numbers Game
New record: South Korean action drama Squid Game is officially a phenomenon. It was already widely accepted that the show was on its way to becoming one of the biggest original streaming hits of all time, and on Tuesday Netflix confirmed it. The series drew 111 million viewers in its first month on the platform, per internal estimates, which makes it the biggest launch in the company’s history. That’s including all English-language content, with the show surpassing Bridgerton to hit the mark.
What does this mean? Squid Game is yet another example of how global platforms such as Netflix don’t rely on the English language for hit content. The likes of Money Heist, Dark and Lupin have all proven...
- 10/15/2021
- by Tom Grater
- Deadline Film + TV
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