Netflix Will Report Total Hours Watched as New Ratings Metric — Q3 Earnings Report

Netflix Will Report Total Hours Watched as New Ratings Metric — Q3 Earnings Report
Netflix posted positive results in its Q3 2021 earnings report on Tuesday, including strong subscriber growth that outpaced analyst expectations.

The company reported 4.4 million global paid net subscriber additions, handily beating estimates of 3.84 million, per StreetAccount data obtained by CNBC. The company’s revenue of $7.48 billion met expectations, while its earnings per share of $3.19 exceeded analyst expectations of $2.56. The strong numbers served as a reversal of fortune for Netflix, which posted mediocre results in its Q1 and Q2 earnings. Netflix stock was largely unchanged at press time but has been trending consistently upward since August.

Much of Netflix’s Q3 subscriber growth hailed from Asia-Pacific (Apac) countries: 2.2 million of the paid net subscriber additions (half of the total paid net additions) were from the Apac region, while 1.8 million additions hailed from Europe, the Middle East, and Africa. The company noted that its subscriber growth in the United States was slower than in other regions.
See full article at Indiewire »

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