Pooch loving celebs Trevor Noah, Chris Evans, NFL star Odell Beckham Jr. and CAA co-founder Michael Ovitz are among the latest high-profile investors in Jinx, a “clean-label dog nutrition brand designed to meet the needs of the modern dog.”
The Los Angeles company that launched early last year just raised $28 million in a Series A funding round led by investment advisory firm The Merchant Club, cash to expand its product portfolio and move from direct-to-consumer into brick and mortar retailers early next year.
Hollywood players do invest in passion projects but Jinx has a particularly heavy hitting roster. Will Smith, Halsey, Nas, Michael Strahan, Zachary Quinto and Lily Singh were part of a seed funding round that raised $3.75M in the fall of 2019 led by Initialized Capital.
Jinx sells online via major retailers Petco, Target and Bloomingdales, promising “dogs and their parents access to quality nutrition without compromising on value...
The Los Angeles company that launched early last year just raised $28 million in a Series A funding round led by investment advisory firm The Merchant Club, cash to expand its product portfolio and move from direct-to-consumer into brick and mortar retailers early next year.
Hollywood players do invest in passion projects but Jinx has a particularly heavy hitting roster. Will Smith, Halsey, Nas, Michael Strahan, Zachary Quinto and Lily Singh were part of a seed funding round that raised $3.75M in the fall of 2019 led by Initialized Capital.
Jinx sells online via major retailers Petco, Target and Bloomingdales, promising “dogs and their parents access to quality nutrition without compromising on value...
- 11/16/2021
- by Jill Goldsmith
- Deadline Film + TV
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