Netflix lost 200,000 global paid subscribers in the first quarter of 2022 — and then lost over 75 billion in valuation. (And now it’s being sued over both of those things.) Pretty rough start to the new year, but Netflix wasn’t the only SVOD service that streamed the bed in calendar Q1. Here’s how everyone else fared in streaming so far this year.
HBO Max (includes HBO)
HBO and HBO Max added a combined 3 million subscribers last quarter totaling 76.8 million (48.6 million of whom came from the U.S.). Pretty good growth in the final quarter under AT&T’s oversight, but it came at a cost. The phone company’s operating expenses topped 14 billion last quarter for a variety of reasons, including “higher HBO Max bundling costs,” according to AT&T’s financial disclosures.
Fortunately, WarnerMedia subscription revenues also rose, though only 4.4 percent to 4 billion, thanks mostly to the SVOD growth. (Costs grew by 10 percent.
HBO Max (includes HBO)
HBO and HBO Max added a combined 3 million subscribers last quarter totaling 76.8 million (48.6 million of whom came from the U.S.). Pretty good growth in the final quarter under AT&T’s oversight, but it came at a cost. The phone company’s operating expenses topped 14 billion last quarter for a variety of reasons, including “higher HBO Max bundling costs,” according to AT&T’s financial disclosures.
Fortunately, WarnerMedia subscription revenues also rose, though only 4.4 percent to 4 billion, thanks mostly to the SVOD growth. (Costs grew by 10 percent.
- 5/12/2022
- by Tony Maglio
- Indiewire
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