TikTok has a simple description for its new campaign: Es una cosa Latina.
That phrase, which translates to “it’s a Latina thing,” is a fitting title for the popular app’s month-long paean to Latinx identity and culture. During Latinx Heritage Month, TikTok will support its community through a series of initiatives, including a group dinner, a new batch of “Trailblazers,” and a grant program that will reward ten Latinx creators with 50,000 each.
Latinx Heritage Month begins on September 15, and TikTok is wasting no time initiating its celebration. A Visionary Voices dinner on that date is designed to bring together Latinx creators in New York City. This is the second time TikTok has hosted such an event — its first Visionary Voices gala took place in August and feted Black creators. Hosting dinners themed around specific identities is not just a TikTok thing; YouTube has hosted similar get-togethers through its Recipe for Change series.
That phrase, which translates to “it’s a Latina thing,” is a fitting title for the popular app’s month-long paean to Latinx identity and culture. During Latinx Heritage Month, TikTok will support its community through a series of initiatives, including a group dinner, a new batch of “Trailblazers,” and a grant program that will reward ten Latinx creators with 50,000 each.
Latinx Heritage Month begins on September 15, and TikTok is wasting no time initiating its celebration. A Visionary Voices dinner on that date is designed to bring together Latinx creators in New York City. This is the second time TikTok has hosted such an event — its first Visionary Voices gala took place in August and feted Black creators. Hosting dinners themed around specific identities is not just a TikTok thing; YouTube has hosted similar get-togethers through its Recipe for Change series.
- 9/15/2022
- by Sam Gutelle
- Tubefilter.com
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