Netflix co-ceo Ted Sarandos says that the streaming behemoth has “not seen a profit path” when it comes to “renting big sports.”
Sarandos told Ubs Global’s Tmt conference on Tuesday that the economics surrounding live sports are “built around the economics of pay television” and “dramatically more expensive” on streaming.
“We’re not anti-sports, we’re just pro profit. And we’ve definitely yet to figure out how to do it,” he added. “And I’m very confident that we can get twice as big without sports.”
Also Read:
‘Wednesday’ Enters Netflix’s Most Popular English TV List in Third Place, Replacing ‘Bridgerton’ Season 2
Amazon Prime Video has acquired exclusive rights for the NFL’s “Thursday Night Football”, while AppleTV+ has struck deals for Major League Baseball and Major League Soccer.
But Sarandos argued that Netflix has been able to successfully build an enormous audience without having to depend on live sports programming.
Sarandos told Ubs Global’s Tmt conference on Tuesday that the economics surrounding live sports are “built around the economics of pay television” and “dramatically more expensive” on streaming.
“We’re not anti-sports, we’re just pro profit. And we’ve definitely yet to figure out how to do it,” he added. “And I’m very confident that we can get twice as big without sports.”
Also Read:
‘Wednesday’ Enters Netflix’s Most Popular English TV List in Third Place, Replacing ‘Bridgerton’ Season 2
Amazon Prime Video has acquired exclusive rights for the NFL’s “Thursday Night Football”, while AppleTV+ has struck deals for Major League Baseball and Major League Soccer.
But Sarandos argued that Netflix has been able to successfully build an enormous audience without having to depend on live sports programming.
- 12/6/2022
- by Lucas Manfredi
- The Wrap
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