Former Warner Bros. President of Sales and Distribution, D. Barry Reardon, passed at the age of 92 on May 27 in Vero Beach, Florida.
Known as “The Dean of Distribution” among industry peers and filmmakers, Reardon was the head of theatrical distribution at Warner Bros from 1978 to 1999, and was known for breaking the mold on the motion picture business, i.e. getting a jumpstart on summer before Memorial Day and dating blockbusters during the early days of August, previously considered a dead zone.
Also before his departure from Warner Bros. in March 1999, Reardon had developed an internal marketing...
Known as “The Dean of Distribution” among industry peers and filmmakers, Reardon was the head of theatrical distribution at Warner Bros from 1978 to 1999, and was known for breaking the mold on the motion picture business, i.e. getting a jumpstart on summer before Memorial Day and dating blockbusters during the early days of August, previously considered a dead zone.
Also before his departure from Warner Bros. in March 1999, Reardon had developed an internal marketing...
- 6/5/2023
- by Anthony D'Alessandro
- Deadline Film + TV
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