8.3/10
9
2 user 2 critic

Brand Spanking (2004)

A struggling comprehensive gets a makeover courtesy of the private sector

Director:

John-Paul Harney
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2 wins & 2 nominations. See more awards »

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Cast

Credited cast:
Floella Benjamin Floella Benjamin ... School Tannoy
Mariella Frostrup ... Voice of Beagles Tobacco
Mark Lawson Mark Lawson ... Voice of Cola Cola
Andrew Marr Andrew Marr ... Voice of Why We Buy
Prunella Scales ... Voice of Morphinalax
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Storyline

A struggling comprehensive gets a makeover courtesy of the private sector

Plot Summary | Add Synopsis

Plot Keywords:

student film | See All (1) »

Genres:

Animation | Short

User Reviews

 
Superb animation with political comment on privatisation and consumerism
8 July 2005 | by jamesrpennSee all my reviews

Great quality short animation about the opening of a new privatised school. The school seems to resemble one of the new City Academies being introduced across London. The school is pasted with all sorts of corporate branding and sponsorship.

The story follows the escapades of one rebellious student and his rejection/denial of the subliminal marketing techniques of the corporations. The short seems to suggest that this is something that will inevitably happen. While of course this subject is a politically important issue and one that is very much in the public eye(at the time of writing), the tone of the piece is very cheeky and manages to pull it off superbly.

The film was made as the final project of students enrolled on the National Film and Television School's Masters of Arts postgraduates.


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Details

Official Sites:

Official site

Country:

UK

Language:

English

Release Date:

27 August 2004 (UK) See more »

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Box Office

Budget:

GBP3,500 (estimated)
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Company Credits

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Technical Specs

Sound Mix:

Dolby Digital

Color:

Color

Aspect Ratio:

1.78 : 1
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