- Jerry goes out with a woman who is beautiful one day and ugly the next. Kramer goes back to work at H&H Bagels. George makes up a charity. Elaine gives a fake number to a man.
- Kramer returns to H&H bagels after a 12 year strike. Elaine gives "denim vest" a fake number on her free sub card. Jerry meets a woman named Gwen who is "two faced". (She doesn't look good in some light)George creates a fake charity called "the human fund" to give fake Christmas presents at Kruger. He invites Kruger over to celebrate "Festivus" when he can't cash the 20,000 dollar charity check to "the human fund".—Jim
- Kramer is thrilled at the news that the 12 year strike at H and H Bagels is over and that he can now go back to work. Most are just amazed that he ever worked in the first place. Things don't quite go as planned. Jerry's in something of a quandary when he realizes that his new girlfriend Gwen looks radically different depending on the how the light falls on her face. After someone gives George a gift by donating in his name to a charity, he decides to do the same at his work but creates a phony charity and gives out the cards. He's caught out however forcing him to blame his conduct on Festivus, the holiday his father had created many years before as a reaction to the commercialization of Christmas. George is soon reliving his childhood nightmare. Elaine gives out a fake telephone number to someone at a party but then realizes she gave away her card for a free sub sandwich.—garykmcd
- George, Elaine, and Jerry attend Tim Whatley's (Bryan Cranston) Hanukkah party, and Elaine meets a man whom she dubs "Denim Vest" (Kevin McDonald) (based on his wardrobe) and gives him a fake phone number after he asks her out. Later at the coffee shop, George opens his mail and is offended to receive a gift of a donation in his name from Whatley, and also gets upset when Elaine reads a card from George's father wishing him a "Happy Festivus", referring to a holiday that his father invented.
Kramer gets a call that a 12-year strike at his former job at H&H Bagels ended, so he decides to return to work. Meanwhile, Elaine realizes that she lost her card for a free submarine sandwich after giving it to "Denim Vest" with the fake phone number written on it. Determined to get her free sandwich, she goes to the off-track betting parlor, whose phone number is the fake number she gave to "Denim Vest", hoping he will call the betting parlor and she can get her sandwich card back. The two men at the betting parlor begin flirting with Elaine and ask for her phone number, prompting her to give the number for H&H Bagels. She goes to the bagel shop and waits to receive a call there.
After learning about Festivus from George and Jerry, Kramer becomes fascinated with the concept, and meets up with George's father, Frank (Jerry Stiller), to learn about the holiday. Kramer requests to have off of work to celebrate Festivus and is denied, so he goes back on strike, picketing outside the store. While on strike, Kramer sabotages the bagel machine, causing a steam vent to burst inside the store, which causes Elaine to appear unattractive. She goes to meet "Denim Vest" for her sandwich card, and he does not have it on him, but says he can give it to her another time. Being turned off by Elaine's appearance, he gives her a fake phone number.
While giving out Christmas gifts at work, George hands out cards for donations made to "The Human Fund", a fake charity George created to get out of buying gifts for his co-workers. George's boss, Mr. Kruger (Daniel Von Bargen), decides to give a large company donation to The Human Fund, only later to find out that the charity does not exist. When confronted by Mr. Kruger as to why George gave him a "fake Christmas gift", George hesitantly replies that he does not celebrate Christmas, but instead celebrates Festivus, and claims he gave out the fake cards to avoid being "persecuted for [his] beliefs". To prove to Mr. Kruger that Festivus is real, George invites him to a Festivus dinner at his parents' house.
Jerry goes on a date with Gwen (Karen Fineman), a girl whom he met at Whatley's party, and realizes she is much less attractive than when he first met her because of the different lighting. When Kramer first meets Gwen, he finds her rather unattractive, and later does not recognize her when picketing outside the bagel store, claiming that she is more attractive than Jerry's actual girlfriend, which leads Gwen to think Jerry is cheating on her.
Jerry, Elaine, George, and Mr. Kruger attend the Festivus dinner at George's parents' house. Kramer walks in with the two men from the betting parlor after they called H&H Bagels asking for Elaine. Gwen shows up at the dinner after Kramer tells her Jerry was there, and sees Elaine, whom she thinks is Jerry's "ugly" girlfriend that he's cheating on her with, and she storms out of the house. Kramer leaves to work a double shift at H&H Bagels after he ended his strike to use the bathroom. The Festivus dinner continues with the traditional "feats of strength" where Frank forces George to fight him as George refuses. Frank declares it "the best Festivus ever".
During the credits, Kramer is making a fresh batch of bagels, but he gets his chewing gum stuck in the dough. The manager sees this and, finally deciding he's had enough, fires Kramer, who cannot be happier.
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