- Alex Russo is a wizard in training along with her older brother Justin, and younger brother Max. Today, she is determined to take a break from her lessons and go shopping with her best friend Harper.
- Justin is practicing the duplication spell with rabbits, and Jerry congratulates him for doing it correctly. Jerry then explains how concentration is a key to having the spell correct. Unfortunately, Justin was thinking about Dogs when he did the spell, thus having the rabbits that he duplicated barking. Later, Alex is reading a magazine and remembers that her favorite store is having a crazy ten minute sale. Alex wants to go because her enemy since kindergarten, Gigi, is going to go to the sale to buy cool clothes. However, Jerry will not let Alex go because she needs to go to wizard training. At school, Alex tells Harper that she can not go to the sale. When Gigi over hears their conversation, she tries to embarrass Alex, and rub it in her face that she can not go to the sale. Gigi then purposely spills water on Alex. Alex is so mad, that she tries to find a way to go to the sale. At the pizza shop, Theresa and Jerry discuss whether or not to let Alex go to the sale. They decide not to let her, but Theresa wants to go, so Theresa goes, but Alex cannot. Max is upset that his new wand still has not come in the mail. Jerry has sympathy for max, and gives Max his very first wand. Later, Alex duplicates herself so she can go both to the sale and wizard training. However, the duplicated Alex can not move. When Alex leaves, Max sits down on the couch and realizes that he sat on his father's first wand, also. He broke the wand. Alex then goes to the store, however, she sees that her mom is at the store. Alex tries to have her mom not see her. While shopping, she must find a special jacket before Gigi does. Whoever finds the jacket will become more popular. After a long time of searching, Alex finds the jacket, however, when she does, she realizes that her mom caught her. She was not able to buy the jacket, and Jerry grounded her for one month.—wizardboy
- Alex wants to go to The Crazy 10-Minute Sale, an annual clothing sale which lasts for ten minutes where every item is very inexpensive in order to get a jacket she wants at a very low sale price. Unfortunately, her dad will not let her go because she has wizard class that day. However, after duplicating herself using the Edgebono Utoosis spell, she leaves her clone at wizard class. But the clone will not talk but bark like a dog. Alex's plans to find the jacket change when Harper informs her that her mom is at the sale with her, and Gigi, her enemy, hides the jacket. When Alex's dad finds out she skipped class, he goes and gets her. While he is gone, Max gets a new wand and toys with Alex's clone. But whatever Max does to the clone using the E-Mimic feature on his wand, Alex does the same thing, exposing her clearly to her mom and dad. Alex exposes Gigi's real name (Gertrude) in order to get the jacket.
- The episode starts with Justin ( David Henrie) duplicating a rabbit. He was thinking about dogs when he did the spell so the duplicate rabbit barks. Alex (Selena Gomez) wants to go to the crazy 10 minute sale at Urban Outfitters with Harper so she can get a jacket before GiGi (Skyler Samuels) who has been her enemy since kindergarten, but her dad won't let her miss wizard lessons to go. Jerry (David DeLuise) gives Max (Jake T Austin) one of his very first wands because his has not arrived in the post. Alex duplicates herself so that she can go to the sale without anyone knowing she's gone but the duplicate barks because she was thinking of the barking rabbit. When she gets to the sale Theresa (Maria Canals-Barrera) is there and Jerry finds out the Alex in the wizard layer is a duplicate. While Jerry and Theresa are looking for Alex Max gets his new wand and starts making the duplicate Alex do weird things but he doesn't know that this causes Alex to do this too.Alex gets grounded for a month when she gets caught.
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What is the broadcast (satellite or terrestrial TV) release date of The Crazy 10 Minute Sale (2007) in the United Kingdom?
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