Is mid-range web TV too risky? The middle ground of web television, somewhere in between homebrew video blogs and high-end celeb-laden studio series, appears to be murky waters. The closing of digital studios 60Frames and maniaTV stand as somber reminders that web television is still shuffling to find its business model. And it's boiling down to cost structure according to Eqal co-founder Greg Goodfried. Eqal Eqal, founded by Goodfried along with Miles Beckett, is of course the web studio that made its mark with arguably the most successful dramatic web series to date, lonelygirl15, setting themselves up for top seat in the serialized drama space. Follow-up series like LG15: The Resistance, Bebo-backed KateModern and Polish-lonelygirl spinoff n1ckola basically locked up the genre for the venture-backed studio.
- 6/12/2009
- by Marc Hustvedt
- Tubefilter.com
Busy boys Miles Beckett and Greg Goodfried, the brains behind Eqal and the online web phenomenon lonelygirl15, have been blowing up. Having recently launched a community-sourced web series LG15: The Show Is Yours, creators of the LG15 Universe have announced a license agreement with a Polish media company for a new story in the LG15 canon: n1ckola—all this on the heels of another announcement for a multi-platform mystery web series in partnership with CBS Interactive Harper's Globe, which will complement Jon Turtletaub's new prime time television series Harper's Island premiering on CBS in April. Harper's Globe will be launched in anticipation of Harper's Island with original show episodes that will support the on-air storyline with overlapping characters, locations, and plots. Beckett and Goodfried, who created hit online shows lonelygirl15, KateModern, and LG15: The Resistance were tapped by CBS in May...
- 1/22/2009
- by Drew Baldwin
- Tubefilter.com
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