Twitch really, really wants more streamers to make content together. And, to encourage that, it’s finally adding the feature that killed Squad Stream.
Let us explain: Twitch has been trying to get multi-creator streams to work since March 2019. That’s when it introduced Squad Stream, a tool that allowed up to four streamers to appear together in a single unified broadcast. Squad Stream seemed like a cool collab function at first, but it had serious issues, the biggest of which was that even though streamers were appearing together on one stream, their chats would be split. So, they’d each be focusing on chatting with their own individual audience while trying to group stream.
Twitch retired Squad Stream in late 2023, saying it ultimately had an adoption rate of fewer than 1% of Partner streams and attributing that very low uptake to Squad Stream missing a shared chat and other creator-desired features.
Let us explain: Twitch has been trying to get multi-creator streams to work since March 2019. That’s when it introduced Squad Stream, a tool that allowed up to four streamers to appear together in a single unified broadcast. Squad Stream seemed like a cool collab function at first, but it had serious issues, the biggest of which was that even though streamers were appearing together on one stream, their chats would be split. So, they’d each be focusing on chatting with their own individual audience while trying to group stream.
Twitch retired Squad Stream in late 2023, saying it ultimately had an adoption rate of fewer than 1% of Partner streams and attributing that very low uptake to Squad Stream missing a shared chat and other creator-desired features.
- 9/20/2024
- by James Hale
- Tubefilter.com
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