Rick Felski had previously been the horror host "Tolouse Noneck" on "Shock Theater" (1980), "Shock Theater Double Feature" (1980), "Shock Theater" (1981-1984), and "Shock Rock" (1985) aired by WISN-TV Channel 12 in Milwaukee, Wisconsin, USA. When he wanted to resurrect his character and produce his own show, he spelt Tolouse as Tooloose to avoid any conflict with WISN-TV. The show was aired by WISN-TV on 28 October 1989 screening "Night of the Living Dead". The show was syndicated in 13 cities. In 1990, WISN-TV contracted Felski to produce "TooLoose and Company".
—The Professor