Derek Poppert of Global Exchange talks with Dennis about his Re-Think The Cup series. In a recent piece from the series, FIFA: Return The Beauty To The Beautiful Game, Derek writes: "So who wins the World Cup? While it may seem that decision is still getting played out in stadiums across Brazil, FIFA president Sepp Blatter is surely laughing from his luxury suite. The winner had already been decided well before the first match even began. FIFA's 4 billion dollars in un-taxed revenue from the event is the trophy.
—Dennis Trainor Jr.