Blank-faced Richard Harrison stars as yet another Man With No Name (though it's actually Joe, apparently) in this extremely pedestrian Spanish western. He's out to avenge the deaths of the Sorenson family, who are killed off in the first few minutes of the film by an Indian who is apparently armed with a rapid fire bow and arrow. Also implicated in the crime are four fellows you instantly know are villains: two swarthy chaps with Latino surnames (Ortega and Navarro), one with a Jewish name (Lasky), and one (Wallace) who, well, you just look at his sneer and you can see he's a baddie. Also on hand is Black Bart, a masked man with some gruesome facial scars, and a comic Confederate sidekick. El Rojo suffers from some of the most lackadaisical dubbing ever, with several of the voice actors displaying a distinct lack of enthusiasm. Though apparently shot in 2.35:1, the full-frame Greek video that forms the basis of this review actually looks pretty good--apparently director Leopoldo Savona centered his shots for most of the film.