This movie is one more of self stylized yet copy cat movies of RGV. Death of a pet, TV's mysterious off/on all directly lifted from poltergeist. Highly pretentious background score and photography. RGV is good at introducing popular western themes to the Indian audience but awfully lacks originality. If you want see some original work of RGV go and rent Siva, Kshana Kshanam (Telugu), Satya and Anaganaga Oka Roju (Telugu). He is to be blamed for all the "run of the mill" crap produced from his so called factory. He is the one who commercialized the art of cinema but ironically many people think he is the man of artistic integrity and creativity.