Who is the "perfect" messenger of bad news?
Unfortunately, this is the main conundrum with films that are attempting to alter the path of human culture. When everyone has blood on their hands who are the messengers that have any credibility. Surely you don't pick the worst offenders.... the "one percent" and movie stars because we all know that those who have generated the most capital are the ones contributing the most to the problem. Capital = resources.
The truth is our eating habits ( and everything else we do) have only become an issue because of global population. It's the exponential increase, the shear scale of destructive habits that is endangering us. No one wants to talk about that. It's not a glamorous, entertaining or easy to solve problem... aside from ensuring everyone on Earth has reproductive rights.
However, just because there is no perfect messenger and this issue isn't the root of the problem doesn't mean the message or issue isn't valid and shouldn't be spoken of. Getting information to people and nudging them to consider the issues and their habits remains important... but Richard Branson?
Unfortunately, this is the main conundrum with films that are attempting to alter the path of human culture. When everyone has blood on their hands who are the messengers that have any credibility. Surely you don't pick the worst offenders.... the "one percent" and movie stars because we all know that those who have generated the most capital are the ones contributing the most to the problem. Capital = resources.
The truth is our eating habits ( and everything else we do) have only become an issue because of global population. It's the exponential increase, the shear scale of destructive habits that is endangering us. No one wants to talk about that. It's not a glamorous, entertaining or easy to solve problem... aside from ensuring everyone on Earth has reproductive rights.
However, just because there is no perfect messenger and this issue isn't the root of the problem doesn't mean the message or issue isn't valid and shouldn't be spoken of. Getting information to people and nudging them to consider the issues and their habits remains important... but Richard Branson?