If it weren't for the shrewd business man Ray Kroc McDonalds wouldn't exist today as we know it. He took the idea from the. Mc Donald's brothers and turned it into a franchise. Soon more people followed and the menu went from just burgers, fries, coke and milkshakes to chicken sandwiches, chicken nuggets, fish and yes the quarter pounder and the big mac. Michael Keaton was extrodinary in this movie. Very well written and acted. I remember when McDonalds first came out, A lot of cities didn't want it around. It put Royal Castle and a few others out of business. Turn on Netflix and sit down and watch this epic movie about how McDonalds became a corporation just because one man ran with an idea.