Sat, Mar 24, 2012
It is essential for any business, big or small, to engage others using social media to share ideas, opinions and products that will captivate a target audience and generate revenue. Leaders in the field explore various skills and tools you'll need to create a foolproof strategy to market yourself, your brand, or your company - all in real time.
Sat, Mar 31, 2012
Behind every hardworking host is a harder working producer forced to compete in a 24-hour talk cycle and challenged with hunting down the day's newsmakers. In an industry that lives and dies by being first, these people are the unsung heroes of guest-driven television. Find out how they continue to reel in the most sought after celebrities, politicians, and newsworthy nobodies.
Sat, Apr 14, 2012
Accomplished PR mavens and authors of Be Your Own Best Publicist: How to Use PR Techniques to Get Noticed, Get Hired & Get Rewarded at Work reveal secrets to developing a plan for success by integrating the skills and techniques that helped them get where they are today. Learn why it's important to develop a distinct brand to help you land a job, succeed as a freelancer, and supercharge your skills to highlight your uniqueness.
Sat, May 12, 2012
Just because you own a Flip and Final Cut Pro doesn't mean you can make a movie anybody wants to see. To learn how it's done, don't miss the opportunity to hear from cult movie king Lloyd Kaufman, who runs Troma, the longest-running independent film studio in the U.S. He has produced and directed over 25 movies, including big hits: Tromeo and Juliet and Poultrygeist: Night of the Chicken Dead. Directors Quentin Tarantino and Peter Jackson cite Kaufman and his film Toxic Avenger as major influences on their work.
Sat, May 19, 2012
Few would argue that recent media coverage of the recent political scandals was often less than stellar. But sex sells. Add power and money, and the result was an international media frenzy fueled by the public's clamor for juicy details and a press more than willing to provide them. In this kind of atmosphere can justice become compromised?
Sat, May 26, 2012
The music industry has been kicked to the curb, but signs of recovery are evident. For those who long for a music career, first, determine your area of interest, be it promotion, publishing, or A&R, and learn all you can. Hard work and creativity are required to make it in the music business and these same traits apply when trying to get a foot in the door. Insiders offer tips on how to stand out.
Sat, Jun 2, 2012
A pioneer of video journalism, in the early 1990s, Michael Rosenblum helped to create news channel NY1, and in 2004, Al Gore's Current TV. During the past two decades, he has designed news operations around the world. He teaches Television and the Information Revolution at NYU and trains hundreds of European journalists to work as VJs at The Bauhaus School in Germany and his Brussels-based Rosenblum Institute. Lisa Lambden has a depth of knowledge and experience in the VJ field. She is director of the NY-based Rosenblum TV and creator and managing director of the New York Video School, and a founding partner of the Travel Channel Academy.
Sat, May 26, 2012
Filmmaker Andrew Rossi (Le Cirque: A Table in Heaven; Eat This New York) spent a year inside the NY Times shooting the newsroom and capturing the inner workings of the Media Desk as the paper struggles to stay profitable in the wake of the digital revolution. Reporters Brian Stelter, Tim Arango and the irascible David Carr provide the drama as they tackle 20th century problems and try to keep apace of constant transformations as the Internet surpasses print as our main source of news.