Every single Apple employee was forced to give it 10 stars, and also the 10 star reviews. It's the only explanation, because this episode is just annoying and horrible. It's just SO bad. And it's very clear that the people who find the low rated reviews unhelpful are clearly Apple employees. Maybe all Apple employees should at least give the 10 star reviews a thumbs up as well, because not a whole lot of people find them helpful. Just saying. Apple employees really should be smarter than this. You'd think... It's basically an Apple commercial. Also, the "10 star reviews" are more than likely written by the same person.